________________________________________________________________________________________________

Objectives

• Plan for the marketing strategy of the organization.
• Conduct the tasks required to both effectively implement and monitor and evaluate the marketing plan.
• Use marketing information for effective decision making in the organization.

The Delegates

Marketing Professionals, Marketing Managers, Brand Managers, Marketing Executives, Market Research Analysts, and Strategic Marketing Planners.

The Contents

• Basics of marketing and social marketing:
  Issues covered include:
• Basics of consumer behavior
• Marketing aims, strategies, instruments and controlling, marketing organization
• Survey methods and analysis, procedures in marketing management (overview)
• Marketing in healthcare
• Course summary.

 

The Discount

10% in case of Three P. (or more)