Code | Date | City | Fees | Register |
---|---|---|---|---|
SM013 | October 23, 2022 - October 27, 2022 | Online | $ 1500 |
Register Course.. |
SM013 | January 22, 2023 - January 26, 2023 | Dubai – UAE | $ 3500 |
Register Course.. |
SM013 | April 9, 2023 - April 20, 2023 | Madrid | $ 5000 |
Register Course.. |
SM013 | July 30, 2023 - August 3, 2023 | Istanbul | $ 3500 |
Register Course.. |
________________________________________________________________________________________________
Objectives
- This course presents a practical framework to develop a strategic marketing plan and tools for its effective implementation and control participants will master:
- Understanding of essential concepts of strategy and planning.
- The process of analyzing marketing opportunities.
- Effectively preparing competitive advantage and portfolio analysis.
- Formulation of marketing strategies.
- Techniques to ensure smooth implementation and control.
The Delegates
- The following participants will make best use of this program in their respective functions:
- Marketing Managers.
- Product Managers.
- Business Development Managers.
The Contents
- Overview of strategy and planning.
- Step-by-step approach to marketing opportunities analysis.
- Situational analysis and environmental scanning.
- Defining unique competencies and capabilities.
- Formulating a strategic marketing plan from start to finish.
- Keys to market targeting and segmentation.
- Setting detailed programs to effectively implement the plan.
- Evaluation and Control: an ever-lasting continues task
- Course summary.
Notes:
- Great Discount for companies and governmental Organizations .
- All programs are held in five star hotels .
- All lecturers have sufficient knowledge and experience to implement the programs at an optimal level .
- Large package of services is offered to the participants.
The Discount
10% in case of Three P. (or more)
Course File
Download Now!